News & Publicity FOR IMMEDIATE RELEASE: November 30, 2000 Contact: James L. Willinger (800) 279-7654

Wide World of Map's MapMachine Brings Maps on Demand To Arizona PHOENIX -The best place to go for maps now has maps on demand. Arizona's map headquarters, Wide World of Maps, is now the exclusive provider in Arizona of the National Geographic Society's "maps on demand" system called the MapMachine. MapMachine kiosks are installed at both Wide World of Maps' Phoenix and Mesa locations, where you can print the exact topographic map you want of any area of the state. Simply zoom in on the area of the state you are interested in, adjust the image so you see the surrounding area you want, preview your map on screen, and print your individually customized map. All maps have been enhanced with stunning shaded relief. Maps print on 13" x 18", large-format, waterproof paper with waterproof ink. The cost is $7.95 each. "The MapMachine's unique digital imaging technology and easy-to-use touch screen interface allow the user to select a map that covers an area of your choice. With the new MapMachine, no longer will the area you need be at the edge or corner of the map. You position the area you want where you want it on the sheet," observed James Willinger, vice president of Wide World of Maps. "It's printed in a couple minutes on durable, waterproof paper little more than a square foot in size. " National Geographic's MapMachine utilizes an extensive database of more than 1600 maps from the U.S. Geological Survey. Through an arrangement with USGS, the agency's maps have been digitally captured and enhanced, forming a seamless map of the entire state. Consumers are able to print any piece of this map to a scale of their choice. According to Rick Allen, President and CEO of National Geographic Ventures, with the MapMachine, "National Geographic makes it as convenient to get the exact map and field information you need as it is to get a backpack or pair of hiking boots. Up-to-date, dependably accurate, and completely personalized: that's the future of mapping and it's coming from the most trusted name in the field-National Geographic." "MapMachine's technology can't be beat for four wheeling and property description," raved natural resources attorney Scott Donaldson, long-time Wide World of Maps customer who uses topo maps extensively in his profession. "MapMachine has a great search engine, allowing you to find places by name, latitude-longitude or UTM coordinates. I'll never have to tape topo sheets together again." Wide World of Maps is the only provider of the MapMachine in Arizona. Within the next few months, Wide World of Maps anticipates adding maps of California, Utah and Colorado to the system. Founded in 1975 by Robert Molner and James Willinger, Wide World of Maps is the most complete map store in the Southwest, carrying every U.S.G.S. topographic map for Arizona, along with more than one million other maps, books and related items. The firm's Phoenix Mapping Service division publishes street maps for Arizona and produces custom maps for government and business. Their retail stores are located in Phoenix and Mesa. For information on anything map-related, call (602) 279-2323 or 800-279-7654; or visit Wide World of Maps' website at www.maps4u.com . . ###

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