News & Publicity FOR IMMEDIATE RELEASE: September 27, 2001 For further information, contact: James Willinger, president, Wide World of Maps, (602) 433-0616

NEW PHOENIX AREA MAP FOR PROFESSIONALS PHOENIX - This new street atlas is designed for people who use a street map regularly as part of their job. Produced by the folks at Wide World of Maps, this newest addition to their street atlas collection is an exciting new street map concept. Their new atlas has all the advantages of the standard edition Phoenix Street Atlas, popularly referred to as the "Yellow One" for its bright yellow cover. In addition, it has a very important feature that no other Phoenix Street Atlases or maps have: Easy-to-read enlargement pages, where needed, for densely populated areas. The concept for this atlas was well researched with their existing customers and tailored to the needs of businesses whose everyday activities rely heavily on dependable mapping tools. "Also," said Jim Willinger, president of Wide World of Maps, "we could no longer ignore the pleas of those many folks who called or wrote to us to say that THEY WANTED A MAP WITH LARGER PRINT!" The idea was to discern which of the map pages had a large number of residential streets in close proximity. Out of the sixty-four map pages, with each page containing thirty-six square miles, they found that forty of those pages met the criterion of needing to be enlarged for further clarity. The pages were divided into four sections. In some cases, all four sections were heavily populated, while in others, only two or three had a heavy population, and others perhaps only sparse patches of population. Each densely populated quarter- page was enlarged onto its own page, which then followed the original page. The original page could be followed by anywhere from 1 to 4 enlarged pages. Because of these changes, the new Professional Edition is much thicker and heavier than the original Phoenix Metropolitan Street Atlas. As with the original "Yellow One", the Professional Edition includes a very handy fold-out map of the entire metropolitan area in the back of the book, and extra map pages to show Metro Area Zip Codes, School Districts, and Area Codes. A special map detail of the ASU Campus is also added along with an expanded Sky Harbor International Airport Map, all with updated information. In addition, the 48-page alphabetical street index lists the location and map reference to more than 13,000 streets. The 2002 Phoenix Metropolitan Street Atlas PROFESSIONAL edition is available now for $39.95 at map stores, better office supply stores, book stores and blueprint shops. It can also be purchased by calling Wide World of Maps in Phoenix at 602-279-2323 or 800-279-7654, or visiting their website at www.maps4u.com. Founded in 1975 by Robert Molner and James Willinger, Wide World of Maps is the most complete map store in the Southwest, carrying every U.S.G.S. topographic map for Arizona, along with about a million other maps, books and related items. The firm's Phoenix Mapping Service division publishes street maps for Arizona and produces custom maps for government and business. Their retail stores are located in Phoenix and Mesa. For information on anything map-related, call (602) 279-2323 or 800-279-7654; or visit Wide World of Maps' Website : www.maps4u.com. ###

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